Selection
Engine
Selection functionality of UTMS allows you
to use demographics data (dimensions) stored in addressee list records, to
precisely identify/target desired audience of your
communications.
You can use multiple dimensions
and their respective values in the same Selection. The system
automatically re-calculates the number of addressees who fit the criteria
every time you modify selection. It takes into account:
wDelivery channel of Selection (people who have mobile phone for
SMS, for example),
wSelection criteria based on chosen dimensions and their
values (include/exclude),
wOnly
addressees who have Opt-In positive recorded for a chosen communication type are counted.
Selections can be searched for,
copied (create new from existing one), viewed, deleted. Authorized users can desktop
download
Selection identified mailing list and list data records.
If you maintain delivery price
lists for various delivery channels, the system calculates on a fly actual delivery
cost.
ã Intellectual
property of G.S.S. Consulting Pty. Ltd.
70 Howitt Road, Caulfield North, Victoria 3161, Australia
Ph. +61 3 9528-7179, e-mail: Greg_Shadur@hotmail.com
Not to be used without written permission