wThe UTMS product includes a
number of standard reports covering various levels of interest – Budgetary,
Operational, Comparison and Historical.
wAll built-in reports can be
viewed on screen on-line, and report data can be extracted and desktop downloaded for
further graphical enhancements for presentation, distribution, etc.
wThe Email delivery component of
the UTMS provides all the Internet enabled automated functionality and “tracking
features” matching those of multiple competing email products -URL tracking, click-though, HTML
openings, communication related Opt-Outs, etc.
wWe understand the importance of
reporting and therefore the UTMS product has been built on the assumption, that every
user will ask for something else that is not already built-in. And this something else may be of
utmost importance to this particular user.
wAlso, the UTMS system accumulates
over time a lot of historical data, that can be analyzed and presented under different
angles of view. The UTMS is – first and foremost - a database product. The philosophy of Open Database Structure has been implemented within
the UTMS. It means that all database entities have absolutely
meaningful, clearly formulated business names. The accompanied database
documentation clearly explains all the relationships between them. Having all that openness, the UTMS users can define and
produce their own reports by writing straight SQL, or by employing pluggable third
party reporting and analysis tools of their choice.
wBy implementing this philosophy, the UTMS
product eliminates any shade of dependency between its
vendors and users, allowing full customization of reporting to be creatively implemented and
modified according to specifics of every user well beyond standard reports.
property of G.S.S. Consulting Pty. Ltd.70 Howitt Road, Caulfield North, Victoria 3161, Australia